https://www.iotworldtoday.com/wp-content/themes/ioti_child/assets/images/logo/footer-logo.png
  • Home
  • News
    • Back
    • IoT World 2020 News
  • Strategy
  • Special Reports
  • Galleries
  • Business Resources
    • Back
    • Webinars
    • White Papers
    • Industry Perspectives
    • Featured Vendors
  • Other Content
    • Back
    • IoT World 2020 News
    • Q&As
    • Case Studies
    • Features
    • How-to
    • Opinion
    • Video / Podcasts
  • More
    • Back
    • About Us
    • Contact
    • Advertise
    • Strategic Partners
  • IOT World Events
    • Back
    • Internet of Things World: San Jose
    • IoT World 2020 News
Iot World Today
  • NEWSLETTER
  • Home
  • News
    • Back
    • IoT World 2020 News
  • Strategy
  • Special Reports
  • Galleries
  • Business Resources
    • Back
    • Webinars
    • White Papers
    • Industry Perspectives
    • Featured Vendors
  • Other Content
    • Back
    • IoT World 2020 News
    • Q&As
    • Case Studies
    • Features
    • How-to
    • Opinion
    • Video / Podcasts
  • More
    • Back
    • About Us
    • Contact
    • Advertise
    • Strategic Partners
  • IOT World Events
    • Back
    • Internet of Things World: San Jose
    • IoT World 2020 News
  • newsletter
  • IIoT
  • Cities
  • Energy
  • Homes/Buildings
  • Transportation/Logistics
  • Connected Health Care
  • Retail
  • AI
  • Architecture
  • Engineering/Development
  • Security
ioti.com

Embedded Computing


Avnet’s IoT Strategy to Help Not Impossible Labs Scale Change

Not Impossible Labs is leveraging Avnet’s design capabilities and logistics to help scale many of the company’s technologies.
  • Written by Courtney Bjorlin
  • 10th July 2018

Think of the absurdities, Mick Ebeling says, the things that just aren’t right, the things that silently beg for solutions, and that’s where Not Impossible Labs is.

You’ll find Ebeling and his team of largely volunteer programmers and technologists in the Sudan, where they hauled crates of 3-D printers, laptops and plastic to build arms for a then 14-year-old boy who lost them both in the country’s civil war. Or bedside with a graffiti artist who has ALS and is drawing with his eyes using glasses the team developed. Or testing vests, wrist and ankle bands that pulse targeted vibrations to help a deaf concertgoer experience live music in the same manner as a hearing audience member.

Ebeling’s Not Impossible Labs is a sort of incubator for technology projects that changes realities that seemed set in stone. And the idea is, in telling how the trajectory of that person’s story was changed in some way by the technology, the technology can be used to help rewrite the stories of many more people.

“Our mission statement is to change the world through technology and story,” said Ebeling, the chief executive officer of Not Impossible Labs, who marries his background as a film/television/commercial producer with a Robin Hood-like sense of entrepreneurship. “There is no one we see who is as crazy as us.”

In working to scale the technology piece, as well as the reach of its stories, Not Impossible Labs is partnering with Avnet. To the Not Impossible Labs’ incubator, Avnet brings the accelerator piece, giving both a broader reach to the stories, and the resources to scale the technology created.

“Our expertise is in helping the many,” said Avnet CMO Kevin Sellers, referencing Not Impossible Labs’, “Help One. Help Many,” mantra. “To cross that chasm, to get from prototype to an actual market product.”

Today, a successful IoT deployment requires 10 to 12 partners to create, deploy and manage an IoT solution, Sellers said. As such, Avnet’s IoT strategy is to simplify all that, putting all of the pieces together as a one-stop-shop for IoT solution creation – from support for use case creation, connections to online community and education, engineering and manufacturing services, testing and hardware, and more, all to enable creation at scale.

Not Impossible Labs will work with Avnet to help scale many of its technologies, leveraging Avnet’s design capabilities and logistics services. The two will also work on new projects together, many of them based on IoT technology.

What’s more, Avnet is also the sponsor of the recently launched “Podcast: Not Impossible,” a series of 10 Not Impossible Labs stories in which Ebeling weaves narration and interviews to create an almost video-like portrait of the organization’s life-changing projects, balancing technical content and storytelling.

For instance, on its “Music, Not Impossible,” podcast, Ebeling chronicles three years of technology development that aims to help the deaf experience live music by leveraging software and sensors to deliver vibrations on the skin in a very predictable way. He talks with solo percussion legend Evelyn Glennie, performance sign language interpreter Amber G, and demos the product with a professional singer who is deaf.

In September, Avnet will sponsor a related live concert for the hearing impaired in Las Vegas.

“They’re just an incredible partner,” Ebeling said. “It’s really exciting … where we’re going. Talk about partnering with a company that absolutely rounds out all of the things you need.”

Tags: Embedded Computing Strategy

Related


  • Global Scaling of IoT Deployments: More than Just Adding Devices
    Once underway, every enterprise wants to grow. And it is no different in this era of IoT. But scaling IoT at a global level makes the process difficult to initiate and hard to secure. As a result, many organizational deployments are moving at a much slower pace or, worse case scenario, not moving at all. […]
  • How to Build and Monetize an IoT Product
    IoT is no longer confined es it take to build an IoT product and successfully bring it to market?to connected vehicles and homes. In the last 5 years, almost a trillion dollars were spent by consumers on smart products, with an ROI for manufacturers of $400M. Potentially any consumer product can be made smart. In […]
  • IoT Use cases
    Responsive Infrastructure for the Digital Economy
    Digital infrastructure is the lifeblood of modern business. Without a strong IT infrastructure, enterprises are unable to navigate the disruptive environment that digitization is creating in all industries. In addition, maintaining competitiveness while adapting to ever-changing customer demands requires a secure infrastructure that can scale effectively. This whitepaper covers the essentials of modern infrastructure. Explore […]
  • Avnet’s IoT Strategy to Help Not Impossible Labs Scale Change
    Discover the Key Factors in IoT Success
    Key Factors for IoT Success: Whether you’re in the early or later stages of your IoT project, here’s what you need to know to get results. To learn more, visit sas.com/iotgo. Download Now Brought to you by:

Leave a comment Cancel reply

-or-

Log in with your IoT World Today account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Related Content

  • Inside Microsoft's plan to bring AI to its HoloLens goggles
  • IoT: Islands of Things!
  • Five Internet of Things Trends to Watch
  • AWS Greengrass extends cloud services to edge computing devices

News

View all

Private LTE Market Projected to Grow to $13 Billion

12th January 2021

IoT World Announces 2021 IoT World Advisory Board

9th December 2020

White Papers

View all

The eSIM Cookbook – Towards the Next Generation of Connected Devices

22nd February 2021

eSIM Delivers Greater Freedom for OEMs – by Beecham Research and Truphone

22nd February 2021

Special Reports

View all

Cybersecurity Protection Increasingly Depends on Machine Learning

28th October 2020

Webinars

View all

Weber’s Journey: How a Top Grill Maker Serves Up Connected Cooking

25th February 2021

From Insights to Action: Best Practices for Implementing Connected Device Security

15th December 2020

Galleries

View all

Top IoT Trends to Watch in 2020

26th January 2020

Five of the Most Promising Digital Health Technologies

14th January 2020

Industry Perspectives

View all

IoT Spending Holds Firm — Tempered by Dose of ‘IoT Pragmatism’

1st December 2020

The Great IoT Connectivity Lockdown

11th May 2020

Events

View all

IoT at the Edge

17th March 2021

Embedded IoT World 2021

28th April 2021 - 29th April 2021

IoT World 2021

2nd November 2021 - 4th November 2021

Twitter

IoTWorldToday, IoTWorldSeries

📢 Announcing #EIOTWORLD sponsor, @aicas_IoT — a flexible, more efficient approach to embedded realtime application… twitter.com/i/web/status/1…

4th March 2021
IoTWorldToday, IoTWorldSeries

Microsoft Ignite 2021: Innovation in COVID-19 Era Signals Future Trends dlvr.it/RtwYcg

4th March 2021
IoTWorldToday, IoTWorldSeries

At Microsoft Ignite: How IoT and Robotics Are Driving Industry 4.0 dlvr.it/Rttgwj

3rd March 2021
IoTWorldToday, IoTWorldSeries

🎙️ Introducing #EIOTWORLD speaker, Obinna Ilochonwu, Industrial IoT Architect at Schlumberger. 📅 Join his session… twitter.com/i/web/status/1…

2nd March 2021
IoTWorldToday, IoTWorldSeries

#Smartbuilding technology lays the foundation for #energyefficiency efforts but also new COVID-19 goals, such as… twitter.com/i/web/status/1…

2nd March 2021
IoTWorldToday, IoTWorldSeries

IoT Remote Monitoring Helps Enterprises Traverse COVID-19 and Beyond dlvr.it/RtZ3K5 https://t.co/owJXYf1gkO

26th February 2021
IoTWorldToday, IoTWorldSeries

Securing the Industrial Internet of Things dlvr.it/RtYfYk https://t.co/khUn79dvQD

26th February 2021
IoTWorldToday, IoTWorldSeries

📢 Announcing #EIOTWORLD sponsor, @BluetoothSIG — the global standard for simple, secure wireless connections. ➕ Le… twitter.com/i/web/status/1…

26th February 2021

Newsletter

Sign up for IoT World Today newsletters: vertical industry coverage on Tuesdays and horizontal tech coverage on Thursdays.

Special Reports

Our Special Reports take an in-depth look at key topics within the IoT space. Download our latest reports.

Business Resources

Find the latest white papers and other resources from selected vendors.

Media Kit and Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • IoT World Series
  • Channel Futures
  • RISC-V
  • Dark Reading
  • ITPro Today
  • Web Hosting Talk

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Login/Register

FOLLOW IoT World Today ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookies Policy
  • Terms
Copyright © 2021 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X